Paubox blog: HIPAA compliant email made easy

All about patient experience - HMPS24

Written by Dean Levitt | April 18, 2024

The Paubox team is in Las Vegas for the 29th Healthcare Marketing & Physician Strategies Summit hosted by The Forum for Healthcare Strategists

The Summit focuses on strategic marketing, communication strategy, patient engagement, and topics related to healthcare business growth and sales. 

The team has been engaging in insightful discussions with healthcare marketing and communication leaders, showcasing how the unique features of Paubox Marketing and Paubox Texting can revolutionize sales strategies. These tools offer personalized communication while ensuring HIPAA compliance, a rare combination in the market.

 

Highlights:

  • Paubox is a perfect fit for the Summit's marketing and engagement theme. 
  • Paubox Email API, Paubox Texting, and Paubox Marketing all had a high level of interest and spurred good conversations.
  • The ability to personalize marketing automation with PHI is an unsurprising winner among marketing executives. 
  • There's a clear need for more relevant communication through easy-to-access mediums like text and email.
  • As with every other conference this year, AI is a hot topic. However, much of the broader event's discussions revolve around patient engagement and improving patient experiences. 
  • Our signature flashing sunglasses are still a fun conversation starter.

 

About HMPS24

The Forum for Healthcare Strategists provides networks of communication and support and opportunities for professional

development, with the ultimate purpose of inspiring new, more effective models of care. The Forum was established in 1996 by a group of senior healthcare strategists seeking an opportunity to collectively and critically examine strategies for the delivery and financing of healthcare.

The Summit, now in its 29th year, has a tradition of identifying the rapidly changing healthcare marketing, communications, digital, and physician relationship opportunities and challenges and tackling them head-on. It is an event where strategies and solutions are shared by senior-level executives from healthcare organizations nationwide.

 

By the numbers:

  • More than 130 speakers
  • This is HMPS' 29th year

 

Why it matters: Our mission is to become the market leader for HIPAA compliant communication. 

Enjoy the pics!

RelatedHIPAA Compliant Email: The Definitive Guide

The winner of the Paubox Blanton's Bourbon giveaway, Amy Hoots-Hendrix of Carilion Clinic

Travis at the Paubox booth

The team with Greg Gossett of Unlock Health