Built for healthcare marketing - Swaay.Health Live 2024

The Paubox team is in Atlanta, GA, for Swaay.Health Live 2024, billed as the largest gathering of healthcare B2B and B2C marketers. A healthcare marketing-focused event is always an excellent opportunity to discuss Paubox Marketing and how patient engagement can support business outcomes. The conversations have been fantastic and 

Highlights:

• Patients look to their providers to "call the plays for them to run."
• Patients ask themselves if the system is working for them. 
  • A patient revolution is brewing. 
  • Understand patients' needs and give them a seat at the table.
  • Patients aren't waiting to be invited to their own healthcare.
  • People shouldn't feel isolated in their condition.
• Chronic disease affects 50% of the US population and consumes 85% of healthcare costs.
• It's easy to get stuck in the minutia associated with marketing, but remember the impact that outreach can have on people's healthcare journeys.

About Swaay.Health Live 2024:

The Swaay.Health Live is a multi-day event designed for healthcare marketers. 

The annual Swaay.Health Live is the only event that connects people from Health IT vendors and the broader healthcare ecosystem, including hospitals, large group practices, marketing & PR agencies, healthcare media, associations, and independent consultants.

Attendees are CMOs, VPs, Directors, and Managers who control, on average, $250K – 1M in marketing budget.

By the numbers:

• 5000 marketing, PR, and communications professionals are members of the Swaay.Health Marketing Community
  • 40% Health IT companies
  • 30% Healthcare providers

Why it matters: Our mission is to become the market leader for HIPAA compliant communication. 

Enjoy the pics!

Related: HIPAA Compliant Email: The Definitive Guide

Travis and Kenzie at Swaay.Health

The Swaay stage