2 min read
Improving diabetes medication follow-through with secure text messaging
Caitlin Anthoney January 27, 2025
Pharmacists can use personalized HIPAA compliant text messages to make a tangible impact on medication adherence and improve overall health outcomes in patients managing Type 2 Diabetes (T2D).
Why medication adherence matters
“Type 2 diabetes mellitus is a major public health problem. Adherence to anti-diabetic medications improves glycaemic control, which in turn prevents complications and reduces out-of-pocket expenditure,” explains a cross-sectional study on medication adherence among T2D patients.
Moreover, non-adherence to prescribed medication can lead to uncontrolled blood sugar levels, complications like neuropathy or cardiovascular issues, and diminished quality of life.
Using texts to improve medication adherence
A comparative study on the impact of personalized text messages on medication adherence in T2D states, “Pharmacy-led innovations, such as text messaging services, could be used to accompany patients in their treatment and improve their understanding of their illness between healthcare appointments.”
“Personalized text messages provided by community pharmacists can have an impact on adherence levels among T2D patients,” specifically improving:
- Patient understanding: Personalized messages help patients grasp the importance of their medications and lifestyle changes.
- Communication: Text messages provide a direct and approachable line of contact for patients to get support.
- Consistency: Regular reminders create a routine, making it easier for patients to stay on track with their medications.
Maintaining HIPAA compliance
In the U.S., the Health Insurance Portability and Accountability Act (HIPAA) mandates that healthcare organizations, including pharmacies, must safeguard individuals’ protected health information (PHI) during transmission and storage.
Therefore, pharmacies must use a HIPAA compliant text message solution, like Paubox, when sending personalized text messages to patients. These solutions use advanced encryption, access controls, and authentication measures to safeguard PHI and prevent potential data breaches.
How pharmacies can use HIPAA compliant texts
Send medication reminders
Pharmacies can send personalized HIPAA compliant texts to remind patients about their medication schedules or upcoming refills.
For example, patients can receive reminders to take their morning metformin dose with breakfast or to administer insulin before their evening meal. Additionally, refill reminders help patients avoid lapses in their treatment plans, so they always have the medications they need.
Provide educational content
Pharmacies can educate T2D patients through concise, personalized text messages.
- Explaining the importance of blood sugar monitoring and how it relates to their medication.
- Sharing tips on how certain foods, like whole grains and vegetables, can complement their treatment.
- Providing guidance on managing medication side effects, such as gastrointestinal discomfort with metformin.
Share progress updates and encouragement
Motivating patients through progress updates or positive reinforcement can help them stay committed to their treatment.
For example, a message might congratulate patients for consistently picking up their medications or remind them that sticking to their prescribed routine can prevent complications like neuropathy or vision loss.
Address patient questions and concerns
HIPAA compliant texting solutions, like Paubox, allow bidirectional communication so patients can ask diabetes-specific questions and get the advice they need.
A patient could ask if it’s safe to take their medication before exercise, and pharmacists can respond with tailored guidance, helping the patient manage their diabetes.
Share lifestyle tips for managing T2D
Pharmacies can use secure text messages to provide practical lifestyle tips that support diabetes management. Examples include:
- Suggesting light physical activities, like walking after meals, to improve blood sugar control.
- Offering portion control and carb counting tips to help patients manage their diet.
- Recommending strategies for stress management, such as deep breathing exercises to help stabilize blood sugar levels.
Read also: Revolutionizing diabetes care with AI and HIPAA compliant texts
FAQs
Is text messaging a secure way to communicate in healthcare?
Yes, HIPAA compliant text messaging platforms, like Paubox, automatically encrypt outgoing text messages to safeguard protected health information (PHI).
Can text messaging support patients in achieving health-related goals?
Secure text messaging can provide patients with ongoing support, encouragement, and reminders to set and achieve health-related goals, increasing their self-efficacy in adopting healthy behaviors and lifestyle changes.
Can healthcare providers personalize text messages to individual patient needs?
Yes, healthcare providers can personalize text messages by tailoring content to address specific patient conditions, treatment plans, preferences, and health goals.
Go deeper: Personalization in text message-based interventions across different demographics
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