Paubox blog: HIPAA compliant email made easy

Is Litmus HIPAA compliant?

Written by Tshedimoso Makhene | January 08, 2025

Litmus is a web-based email marketing platform designed to help marketers, designers, and developers create, test, and optimize email campaigns. It provides a suite of tools that enable users to preview, analyze, and improve email designs to ensure they look great and function properly across a wide range of email clients, devices, and platforms.

Is Litmus HIPAA compliant? No, based on our research, Litmus is not HIPAA compliant. 

 

Will Litmus sign a business associate agreement (BAA)?

No, Litmus will not sign a business associate agreement and is not HIPAA compliant.

 

Conclusion

Litmus does not sign a BAA and is, therefore, not HIPAA compliant.

Learn more: HIPAA compliant email marketing: What you need to know

 

FAQS

What is a business associate agreement?

A business associate agreement (BAA) is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of personal health information (PHI) as required by HIPAA regulations.

 

What is HIPAA?

The Health Insurance Portability and Accountability Act (HIPAA) sets national standards for protecting the privacy and security of certain health information, known as protected health information (PHI).

HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.

 

Who does HIPAA apply to?

HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.

See also: Who needs to be HIPAA compliant?