Microsoft Clarity is a user experience analytics tool that enables organizations to understand and enhance how users interact with their websites. It provides detailed insights into user behavior through features like heatmaps, session recordings, and analytics, which help businesses identify what users are clicking on, what they're ignoring, and how they navigate through the site.
With Microsoft Clarity, companies can analyze customer interactions in real time, allowing them to refine user interfaces and optimize their websites for better engagement and conversion rates. The platform is designed to be easy to set up and integrates seamlessly with existing websites, providing valuable data that can drive marketing strategies and website enhancements.
Is Microsoft Clarity HIPAA compliant? No, based on our research Microsoft Clarity is not HIPAA compliant.
Will Microsoft Clarity sign a business associate agreement?
No, we cannot find conclusive evidence that Microsoft Clarity will sign a business associate agreement (BAA).
Furthermore, their Terms of Use explicitly states, “You will not use the Offering in connection with content which may contain sensitive user materials, such as health care, financial services or government-related information.”
This information is defined as, “Personal Data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health or data concerning a natural person's sex life or sexual orientation.”
This tells us that the software is not prepared to handle protected health information (PHI) as users are advised not to access this data on the platform.
Conclusion
Microsoft Clarity may be compliant with general data privacy regulations, but it is not specifically HIPAA compliant as it requires users not to access PHI through their software.
Learn more: HIPAA Compliant Email: The Definitive Guide
FAQs
What is a business associate agreement?
A BAA is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of PHI as required by HIPAA regulations.
What is HIPAA?
The HIPAA sets national standards for protecting the privacy and security of certain health information, known as PHI.
HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.
Who does HIPAA apply to?
HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.
Kirsten Peremore
