Recently we added a new feature to Paubox Marketing, our HIPAA compliant email marketing solution.
Customers can now customize their email promotions in a number of ways, including changing the background and foreground color and changing the font.
How it works
Customers can now save multiple Themes to their accounts, each with its own preset background and foreground color.
You can either use your mouse to select any shade of the rainbow you like or input specific values based on the RGB color system, HSL Color Picker, or hex code. You might want to use colors that match your website.
If you don't know the hex code, you can use the Digital Color Meter that comes included on all Apple computers or download a similar application for your Windows computer (there are some free options). You can also now select from five different fonts for your preset Theme: Helvetica, Times, Courier, Verdana, and Geneva. You choose a custom font color the same way that you choose the background or foreground color. You can then change the default font size to Normal, Small, Large, or Huge and indicate if you want the text to be left or right justified or centered by default.
Why you should use Paubox Marketing
Paubox Marketing lets recipients view marketing emails like regular emails without relying on out-dated portal notifications which are terrible for the recipient.
It allows you to segment and send secure emails including PHI to increase engagement and build your business while remaining HIPAA compliant.
Paubox Marketing is the only HIPAA compliant email marketing solution that will:
Paubox Marketing is also powered by the Paubox Email API, which is HITRUST certified.
Compared to the standard marketing tools, Paubox Marketing is the best option for maintaining HIPAA compliance while harnessing the power of personalized email marketing.
For inspiration on how to get started, check out these blog posts:
In addition, we have a freemium plan level that allows any customer to send an unlimited number of marketing emails to up to 100 contacts for free.
