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Using personalized texts to reduce heart failure hospital readmissions

Written by Caitlin Anthoney | June 04, 2024

Providers send personalized HIPAA compliant text messages to patients with heart failure, offering tailored support to help patients manage their condition effectively and reduce their risk of recurrent hospitalizations.

 

Heart failure (HF) in the U.S.

According to the Heart Failure Society of America, “Heart failure is a progressive condition in which the heart’s muscle gets injured from something like a heart attack or high blood pressure and gradually loses its ability to pump enough blood to supply the body’s needs.” Moreover, “Current estimates are that nearly 6.5 million Americans over the age of 20 have heart failure.”

Despite advancements in medical care, hospital readmission rates for HF remain high. A study on predicting the risk of 30-day unplanned readmission for patients with heart failure states “1 in 5 patients hospitalized for heart failure will have an unplanned readmission within 30 days of discharge.”

 

Using texts to reduce HF readmissions

“Personalized texting [can] help reduce heart failure readmissions” as evidenced in a study on using personalized text messages to improve heart failure hospital readmission rates.

The study also found that “A message with content that is simple and personalized may have been a helpful reminder of engagement of some level of heart failure self-care. The text message may also have served as a reminder that there was a reasonably easy way to communicate with a member of the care team without navigating through the healthcare call center.”

However, providers must safeguard patients’ protected health information (PHI) when texting patients. So, providers must use HIPAA compliant platforms, like Paubox, to send personalized messages to reduce HF readmissions.

 

How to implement HIPAA compliant texts 

1. Patient segmentation: Providers can segment patients based on risk factors, health literacy levels, and communication preferences to tailor messages effectively. For example, a patient with low health literacy can receive simplified messages while a tech-savvy patient can receive secure links to detailed online resources and interactive content.

2. Educational content: Providers can use HIPAA compliant texts to send educational content on HF management, medication adherence, dietary restrictions, and symptom recognition to empower patients in self-care. For example, a HIPAA compliant text could include tips for identifying low-sodium foods when shopping.

3. Medication reminders: HIPAA compliant texts can be automated to send patients reminders for prescription refills, and follow-up appointments to promote adherence and continuity of care. Additionally, providers can send a daily text reminder at the same time each day to remind patients to take their prescribed medication.

4. Symptom monitoring: Providers can use HIPAA compliant texts to encourage patients to report symptoms or changes in health status, allowing early intervention. For example, a text message could ask patients to reply with a number from 1 to 10 indicating their level of shortness of breath, triggering a follow-up call if the response is high.

5. Integration with electronic health records (EHR): Providers can integrate text messaging platforms, like Paubox, with EHR systems to document patient interactions. For example, if a patient reports new symptoms via text, this information can be automatically updated in their EHR, allowing their healthcare provider to review and take action during the next visit.

 

FAQs

How can healthcare providers ensure HIPAA compliance in text messaging?

Providers must use a HIPAA compliant text messaging platform, like Paubox, which encrypts messages, authenticates users, and provides audit trails, ensuring that protected health information (PHI) remains secure.

 

Can HIPAA compliant text messages be tailored for HF patients?

Yes, providers can tailor HIPAA compliant text messages, offering personalized support, reminders, and educational content to help patients manage their condition effectively and reduce the risk of readmission.

 

Do personalized HIPAA compliant texts enhance patient engagement?

Yes, providers can personalize HIPAA compliant text messages using patient-specific information and reminders, which can help increase patient engagement and improve overall health outcomes.

Go deeper: Improve patient engagement with HIPAA compliant text messages