HIPAA (the Health Insurance Portability and Accountability Act of 1996) is U.S. legislation created to improve healthcare standards.
We know the HIPAA industry is vast and that it is important to work well and communicate with patients while remaining HIPAA compliant.
SEE ALSO: HIPAA compliant email
Today, we will determine if WebEngage is HIPAA compliant or not.
WebEngage is a user experience tool to create personalized messages for customers. It provides organizations with multiple channels to reach customers such as in-app, texts, online, email, and through Facebook, Instagram, and WhatsApp.
With this and similar products, organizations can centralize and standardize customer information to improve and enrich encounters.
As a customer data and marketing automation platform, WebEngage makes real-time customer engagement and retention simplified for organizations.
WebEngage and the business associate agreement
A major part of HIPAA compliance is ensuring a business associate will sign a business associate agreement (BAA). A business associate is a person or entity that performs certain functions or activities that involves the use or disclosure of PHI.
There is no mention of HIPAA or a BAA anywhere on the WebEngage website.
WebEngage and cybersecurity
WebEngage’s data security web page states, “Your Customers’ Data Security Is Our #1 Priority.” Accordingly, the web page says that the company uses single sign-on login, role-based access, data hashing.
Furthermore, the company performs regular audits and patching.
Is WebEngage HIPAA compliant?
WebEngage is not HIPAA compliant.